GAB Brand Ambassadors with GAB’s very own 9 treasures for consumers to enjoy a joyful & prosperous Chinese New Year
Hence, GAB is launching their latest contest in conjunction of CNY. How the contest works? Well you just need to check the caps of any BIG bottle Tiger, Guinness, Heineken or Anchor, look out for the COLOR of the bottle cap liner that decides what prizes to be won. Simple right. :)
In addition, consumers who purchase GAB beers from major hypermarkets, they too stand a chance to win when they purchase the 26-can festive packs. All they have to do is look out for the lucky cans with pull tabs that are specially coded, & match those codes to find out the prizes that they have won.
GAB’s 99’ Golden Dragon putting on a thrilling performance at the launch of the 9 Grand Treasures for the Year of the Dragon
The most exciting part about is the prizes! Everyone will have a chance of winning a 1 KG GOLDEN Dragon statue, 8 pieces of 100 G GOLD Dragon coins & cash prizes which accumulates more than RM3.3 million! This is by far the largest prize contest they have ever sponsor. The campaign starts on 15th December 2011 until 6 February 2012.
Yes, this is THE Golden Dragon to be won. *winks*
Speaking at the launch, Ms Yap Swee Leng, the Marketing Director of GAB said, “Next year will be the year of the Dragon and since it is one of the mightiest of all the zodiac signs, we are inspired to come up with a campaign that is not just better than previous campaigns, but one that is befitting its might. Hence, we decided on the “9 Grand Treasures for the Year of the Dragon” consumer promotion that will give out more than RM3.3 million worth of gold and cash prizes.”
Ms. Yap Swee Leng, Marketing Director of GAB and Mr. Charles Ireland, Managing Director of GAB with the 9 Grand Treasures for the Year of the Dragon
Further, peeps who will be celebrating the Chinese New Year festivities at pubs & bistros, just spend RM99 & above on any of GAB’s iconic brews such as Tiger, Guinness, Heineken, Anchor, Kilkenny, Strongbow, Paulaner, & Sol on a SINGLE receipt to receive a limited edition Chinese New Year bottle opener.
I want the Dragon! *drools*
We medias were served with dinner & free flow of beers throughout the event. I drank so many types of beers until I couldn’t recognize which was which anymore. LOL! I had a great time drinking beers with the rest of the bloggers. *burps* teehee!
Jacket from an online blogshop, Supre Polka Dot Dress & Miss Selfridge Highwaisted Denim Short.
Reminder to smile always. :)
With Tim, the man of MHB.
With Bok & Jane. She is also like me, drink a few sip & we become instantly red. haha!
Simon & Jiayeen.
Another hottie! :P
Oh yea, GAB gave each of us a goodie bag & boy, Daddy was so happy to see all these beers when I brought it back home. XD
Last but not least, for the first time, GAB will also be hosting Chinese New Year nights at 9 selected new
villages. Consumers attending these celebrations will be treated to a 6 course dinner complete with Yee Sang, GAB beers and gifts. Moreover, part of the proceeds from these dinners will be donated back to the respective villages’ community development fund. What a better way to celebrate CNY than giving back to others right. :)